04
/ 08
Nike
We built a campaign around the idea that progress isn’t measured in speed, it’s measured in direction.
2025
N°04
[Setup]
Nike’s in-house team invited us to help bring Future Movement to life and make it stand out from the sea of sameness in running content.
[Solution]
Speed is easy to shoot. What it leaves behind is harder. We chased that afterglow with heat-map reds, streaked light and bodies paused mid-breath, giving Future Movement a look you can spot from across the feed. Every frame was designed to work as a still, a loop or a localized cut, so the campaign could move as fast as Nike needed.
[Services]
Creative Strategy
Concept Development
Video Production
Post-Production
Localization
